As an expert in point of sale quality and performance improvement, the MSM Group is the largest owner-managed service provider in the German-speaking world. Our methods include mystery shopping, customer experience research and tailor-made training.

Mystery Shopping

What do your customers perceive?

Customer Experience 
Research

What do your customers experience?

Training &
Coaching

Ways to improve performance

The MSM Group is the right partner for you because it ...

is the largest owner-managed mystery shopping provider in Central Europe and the market leader in D-A-CH
has practical experience with well-known references from 30 branches since 1990
pursues the highest quality standards - in accordance with the statutes of the MSPA, BVM and ESOMAR
owns the largest presence-trained mystery shopper field
promotes international projects (network of cooperation partners in more than 110 countries)
offers follow-up measures for targeted sales optimization and rapid performance improvement, and has expertise in all areas of customer experience management
has the most modern online database technology, a special mystery shopping project software, a permanent quality assurance and an in-house call centre

Our industries

Automotive
Automotive
Baumärkte
Baumärkte
Consumer Electronics
Consumer Electronics
Finanzen und Versicherung
Finanzen und Versicherung
Lebensmittel - Einzelhandel
Lebensmittel - Einzelhandel
Fitness, Health and Beauty
Fitness, Health and Beauty
Hotellerie
Hotellerie
Immobilien
Immobilien
Industrie
Industrie
Lebensmitteleinzelhandel
Lebensmitteleinzelhandel
Mineralölgesellschaften
Mineralölgesellschaften
Mode
Mode
Sonstige Dienstleister
Sonstige Dienstleister
Telekommunikation
Telekommunikation
Touristik
Touristik
Möbel und Heim
Möbel und Heim
Sonstige Dienstleister
Sonstige Dienstleister

Become a Mystery Shopper

and get paid for going shopping!

We are constantly looking for reliable freelance test buyers in Germany, Austria and Switzerland. 

As a mystery shopper, you will check company service performance and compliance standards for our clients by conducting anonymous test purchases of various kinds. We offer you a side income that is fun - with time flexible effort: You alone decide which and how many mystery checks you accept. 

Become part of a strong team!

Are you responsible and can you judge objectively from a customer perspective? You are flexible and mobile? Help us to measure and improve quality and customer service in different industries.


Apply simply and without obligation.

Work with us.

Increase your success through mystery checks.

Our expert team compiles your own personal service offer, exactly fitted to your objectives. The MSM Group can also be of assistance to you: speak with us and use the synergy effects which result from our business lines!

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